BRAND VISION/IDENTITY | LOGO DESIGN | MOTION DESIGN
THE APPROACH is an Atlanta-based, actor-led resource for actors who want to learn how to break into and navigate the daunting and often confusing industry.
The Approach was founded in Atlanta, Georgia, by an actor who knows how hard it can be to understand the ins and outs of the entertainment business.
The branding aims to illustrate the clearcut, straightforward, and honest attitude of the business through simple, eye-catching graphics and bold type.
